NxtERA Marketing Blog

Elana Anderson’s musings, ideas, and — sometimes — random thoughts about data-driven marketing.

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• Recent Posts

  • What Will Campaign Management Be Like In 2020?
  • See my interview on InsideCRM
  • Notes From The Gartner CRM Summit
  • Meet At The Gartner CRM Summit?
  • Participate in Forrester Research Direct Marketing Survey

• Contact me:

  eranderson@nxteramarketing.com
  
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  Links To Stuff I've Done:

  • Research at Forrester
  • How To Retain and Nurture Valuable Webinar Leads (Citrix Webinar)
  • True Integrated Marketing (Omniture Webinar)
  • Seamless Customer Dialogues (DestinationCRM Webinar)
  • My podcasts from Forrester's 2006 Consumer Forum

• Archives

  Archives Select Month December 2008 September 2008 August 2008 July 2008 June 2008 May 2008 April 2008 March 2008 February 2008 January 2008 December 2007 November 2007 October 2007

• Blogroll

  • Analytics Notes (Jacques Warren)
  • Be Relevant! (Tamara Gielen)
  • Being Peter Kim
  • Customer Experience Matters (Bruce Temkin)
  • Daily Fix (Marketing Profs)
  • Direct Marketing Blog (RRW Consulting)
  • Forrester’s Marketing Blog
  • Groundswell (Charlene Li & Josh Bernoff)
  • Marketing Productivity Blog (Jim Novo)
  • Marketing That’s Measurable (Johnson Direct)
  • Mine That Data (Kevin Hillstrom)
  • Modern B2B Marketing (Marketo)
  • Multichannel Marketing Metrics (Akin Arikan)
  • Occam’s Razor (Avinash Kaushik)
  • Ron Shevlin’s Marketing Whims
  • The 1:1 Blog (1:1 Media)
  • Web Analytics Demystified (Judah Phillips)

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